ADIDAS ZX

From the brand, they asked to follow the national campaign according to the values that were transmitted from the international team, where the product had to be seen in an organic and natural mood, but in a visual way that did not go unnoticed and had a great attention call without losing the “soft” point.

The message of the campaign was clear, to bring to 2021 the story of an iconic shoe for the brand. ZX brings an iconic, progressive and innovative franchise that has been around for 35+ years, that stills stands for its originals spirit.